TOP 5 PIECES
(CURRENTLY)
MAIN FOCUS: BRANDING
IMPORTANT: COHESIVENESS / RESONANCE / ARTICULATION / PRESENTING
UNITED REBRAND
THIS PIECE ALLOWED ME TO EXPLORE:
my branding skills of a corporate identity.
REQUIREMENTS:
research, cohesive multi-facetted components (ads, brochure, plane decal, and web)
ALIGNS WITH MAIN FOCUS BECAUSE:
Its exactly what I want to do for a living.
EXTRA:
Practiced presenting piece to established designers on three separate occasions.
HLN CAMPAIGN
THIS PIECE ALLOWED ME TO EXPLORE:
working in a group, interactive design, and campaigning
REQUIREMENTS:
research, cohesive multi-facetted components (campaign elements),
communication skills, presentation skills
ALIGNS WITH MAIN FOCUS BECAUSE:
my partner Jono and I took existing elements and reworked them to create a not only unique campaign, but one that resonated with the established brand
EXTRA:
Practiced presenting piece to Scott S. and colleagues at HLN
MODA CAMPAIGN
THIS PIECE ALLOWED ME TO EXPLORE:
campaigning, presenting, and logo design
REQUIREMENTS:
research, cohesive multi-facetted components (campaign elements),
communication skills, presentation skills
ALIGNS WITH MAIN FOCUS BECAUSE:
this project had me create a sub-logo that wouldn't overpower the MODA logo, but rather complement it
EXTRA:
Practiced presenting piece to Brenda G, executive director, and colleagues at the MODA
DUNNY CATALOG
THIS PIECE ALLOWED ME TO EXPLORE:
booklet design, photography, and vector art design
REQUIREMENTS:
composition, InDesign skills, brand building
ALIGNS WITH MAIN FOCUS BECAUSE:
this project gave me a chance to create a piece that builds on the Kidrobot brand, but also resonates with any the main target (collectors)
EXTRA:
great insight into printing booklets
STANLEY KUBRICK BOX SET
THIS PIECE ALLOWED ME TO EXPLORE:
specialty piece design, mock up design, and typography
REQUIREMENTS:
research, composition, mock up skills
ALIGNS WITH MAIN FOCUS BECAUSE:
it gaves me a chance to create a piece that creates hype about a product that has been on the market for many years
EXTRA:
insight into other mediums such as screen printing and cd printing;
won GRD USA design award
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